These instructions build on the previous step of Setting up Google Analytics by taking the tracking ID you created and connecting it to code in your WordPress site. Don’t worry though, we aren’t going to make you study code to get this done. Lucky for you there is a plugin…
In this blog we will walk you through how to sign up for Google Analytics. Why is this important? Take a minute to review our blog titled “Google Analytics Review” to better understand why they are important and how you can use them to inform business decisions. This task is…
We hope you will join us on July 16th for our seminar on “Low Cost Strategies to Increase your Online Presence.” We have created this seminar specifically for Small Business’ in Guelph who want to learn how to increase their online presence and inbound leads without spending thousands of dollars…
The key to blogging is NOT just doing a weekly blog about stuff, it is about spending your time figuring out who you want to target with your blog, writing content directed at them and then putting it where they already are. In the words of Social Triggers marketing guru Derek Halpern,…
Google uses information in your Google My Business profile to place your company on the map. In addition, customers see your logo and brand when they search for your business and Google My Business appears on the right hand side of results. For this reason, we recommend you claim your business on Google…
The use of video can do many things for your business. It used to be common for businesses to avoid using video unless they were creating a television commercial. That’s not always necessary today, though. By creating an engaging video, placing it on your blog or website, and using it…
Improving customer service is the best way to improve your business’s reputation. Not only are you able to keep clients coming back time and time again, but it also allows you to avoid some of the most common problems with branding and building a solid reputation. In short, if you…
In the past, I relied heavily on word of mouth, but these days I get the recommendations from friends AND check the online reviews to make decisions. While I think that this behaviour is partially due to being new to a city, I believe it is also because so much…
This month, GetProsOnline.com launched in Guelph, engaging the local community and sharing our story. We started our journey with the Guelph Chamber of Commerce pub night at Manhattan’s Pizza Bistro. Martha van Berkel, our VP of customer engagement, told our story, showed off our new business cards, and learned about how the…
