Social Media can be both time consuming and overwhelming when you’re trying to find fresh content to share with your audience. Thankfully, there are tons of tools now to help you with this task. We have four new, free tools for you to try to find new content to share…
Developing new materials for content marketing requires a great deal of effort, from coming up with an idea and researching the topic to content creation and promotion.The content creation that businesses have to do today requires thorough planning. Content needs to be planned and purposeful to build trust, credibility and SEO…
Google Groups now has a feature which allows you to create them as a Collaborative Inbox. If you have Google Apps for Business, you can setup a group that allows you to collaborate amongst a team with a shared email address. That means you could setup support@yourdomain.com, marketing@yourdomain.com or any other team@yourdomain.com…
What is a landing page? A “landing page” is any page on the web on which one might land that 1) has a form and 2) exists solely to capture a visitor’s information through that form. The purpose of a landing page is to facilitate a conversion event, which could be filling out a…
Independently publishing an ebook on your website, for example, has become a great way for small businesses to share their expertise in a longer, take away format. Its also a great way to produce some “passive income” and try to add more value for your customers. This blog goes through…
This guide provides you resources for posting your blogs, using the Yoast SEO plugin on WordPress and guides you on the keywords to include in your posts. This guide is ordered so that when you write the blog, you keep scrolling down the page and do SEO, then look to the…
In a recent update, Facebook took away the ability to invite friends to like your page. As a major way to get new followers for your page, online marketers have had to become more creative in increasing their likes on Facebook. Include Facebook Like Boxes on Your Website and Blog…
If there is a page on Facebook that is representing your company that you did not create, there are many approaches to having it removed, or for you to take ownership of it. This blog outlines those options and steps you can take to take ownership of the page, or…
Increasing your Google Plus followers can impact your Google search result rankings. If you have already tried the tactics in our previous blog about increasing your Google plus followers and are ready to try some more complex approaches, this post is for you. Attend Google Plus Events Find a Google+…
Categorizing your business pages on Facebook and Google+ help users find what they are looking for in businesses online. But beyond that, what is the impact of categories on Facebook and Google+? Facebook Main Category The main category will affect what is displayed on the About section: If the Category…
