There are many reasons we turn to one company or the next for services. We may respond well to ads. We may even have a loyalty to a company that we’ve “known” for years. Yet, it goes deeper than that.  It’s important to be the type of company that customers come back to because they admire the work, service, product, or people. It is easy to say that and hard to actually put it into place, especially when there’s so much competition.

Nevertheless, there are things you can do to improve your overall reputation. One of them starts with seeing what is working for the other guys. So, who are some of the world’s admired companies? Consider these top ranked contenders.

#1: Apple

Known around the world for its innovative products, Apple is also known as a people-oriented company. No matter how you look at it, this is a company that people turn to for many reasons, not just for their products, but also for their service.

#2: Google

Why do people like Google so much? One of the reasons is for its overall ability to dominate. It doesn’t just monopolize, it actually offers a quality product and continues to innovate. When it comes to customers, it meets the customer’s needs with a fast solution, doesn’t cost anything, and is still one of the most profitable companies.

#3: Walt Disney

You may think that Walt Disney is a company focused on kids, but it does much more. It provides some of the very best customer service. No matter what way you look at it, the goal is to impress the customer with over the top services, innovation, and incredible customer service.

#4: Coca-Cola

Another international megastar, Coca-Cola offers a quality product. It is also a product that remains the same every time. This consistency in quality is one of the key factors that makes this company stand out. Every time you buy the product, you get the same level of quality.

#5: Amazon.com

It is fast, reliable, and the type of company that offers something unique (it is possible to buy elsewhere, but free shipping or having everything you need in one place is unique.) Amazon.com also has a good customer service reputation, something that even small companies can benefit from.

Overall, companies that meet their customer’s needs every time gain the most notable reputations. These world rankings, noted by CNN Money are only a few of the most respected companies.

Mark van Berkel is Founder and President of Hunch Manifest Inc. While managing business operations he also leads the team in designing semantic technology to provide personalized online presence and reputation management services. Prior to forming the company, he was consultant in enterprise software projects to companies including Panasonic, Shell, and General Electric and was an Architect for a world leading human capital management software-as-a-service. Mark holds a Bachelor of Information Systems from StFX University and did his graduate studies at University of Toronto, getting a MEng Industrial Information Engineering and an MBA, Strategy and Innovation from the Rotman School of Management. In 2006 he published a 170 page report as a researcher at the Semantic Technologies Lab at the University of Toronto and built a semantic technology prototype for SAP Research Labs. Connect with Mark on LinkedIn or Twitter. Mark is also certified in Google Analytics.