Email is a key component of how we get things done, especially in business. So much information can be contained in an email and many require the reader to take action such as RSVP to an event, or flight check in. But, email is not efficient. For every email you…
It happens to everyone. People on your email list become inactive and stop opening your emails. This happens for a number of reasons, and could be because: You’re going into their SPAM folders. They just haven’t gotten around to unsubscribing yet. You’re emailing them too much, so they gloss over your…
One way to make newsletters valuable to your subscribers is to include special offers or coupons in the newsletter that they can use online. Including special offers as part of your overall newsletter strategy provides an incentive for your subscribers to both stay on your email list, and open your newsletter….
Adding a opt in form for your newsletter is a great way to improve your newsletter campaign. AWeber allows you to customize your form with templates. This blog post assumes that you are already using AWeber for your newsletters. Sign into your AWeber account and go to “Sign Up Forms”…
Once you have a list of subscribers to your newsletter and some engaging content, its time to send your first email campaign. This tutorial assumes that you already possess a MailChimp account. To set yours up today, check out our blog post here. Step 1: Create a new campaign From the…
A great way to stay in contact with your clients and future clients is to engage them through regular newsletters, company updates, offers, expertise, recipes, etc. In order to do this, you need to have a tool and a process that allows you to send these communications to your clients,…
