Yelp is a great social tool to help gather reviews. What is Yelp? Yelp is a social tool that allows the user to rate a business on a star based scale (1 star for poor. and 5 for outstanding). This allows other consumers to search for businesses and read past reviews to make an informed purchase decision. To register your business, and start receiving reviews, please follow the following steps:
- Go to Google Search, and search “Yelp for business owners”
- Select “Login | Yelp for Business Owners”
- Choose “Create your free account now”
- Enter your business name and location (to search)
- Add your business
- Confirm the email address
- Await confirmation from Yelp
For instance, if you wish to register DECA U Guelph for Yelp
Step 1: Go to Google Search
Step 2: Select “Login | Yelp for Business Owners”
Step 3: Choose “Create your Free Account now”
Step 4: Enter Business Name and Location (to search)
Sometimes, your business name will not be recognized. In that case, select “Add your business to Yelp”.
Step 5: Add your Business to Yelp
Enter all of your business information on this page:
Click “Add Business” and a confirmation email will be sent to you:
Step 6: Confirm your email address
You should have received the following email from Yelp:
Click “Confirm email address”.
Step 7: Await confirmation from Yelp
As stated, you will have to wait a few business days for the request to go through. However, your page will look something like this:
Yelp also allows the user to “share” their desired page:
This will allow the user to share their reviews with perspective clients on social media, or through emails.
Yelp is a great tool to leverage your reviews, to build the reputation for your business and to reach out to past clients to leave a friendly review. We encourage clients, particularly in business to consumer (B2C) industries, to make a make Yelp a part of their online presence strategy.